Privacy Policy
Last updated: October 31, 2026.
This Privacy Policy explains what information Electrify Entertainment LLC collects when you play our games or use our website and community spaces, how we use and share it, and the choices you have.
1. Who we are and what this policy covers
Electrify Entertainment LLC ("Electrify," "we," "us" or "our") is an independent mobile game studio based in Texas. We are responsible for the personal information described in this policy.
This policy applies to our mobile games, our website at www.electrifyentertainment.com, our email updates, and our official community spaces, such as our Discord server and social media pages (together, the "Services"). It should be read with our Terms of Service and Cookie Policy.
Contact: Electrify Entertainment LLC, 539 W Commerce Street #4518, Dallas, Texas 75208, United States · hello@electrifyentertainment.com
2. Information We Collect
2.1 Information you give us
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Contact details, such as your email address, when you sign up for updates, contact support or email us.
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Messages and feedback you send us, including bug reports, survey answers and requests about your privacy.
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Community information, such as your username and posts, when you take part in our Discord server or comment on our social media pages.
2.2 Information collected automatically when you play
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Device information: device model, operating system and version, language, time zone and screen settings.
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Identifiers: an app instance ID created by Firebase, Apple's Identifier for Vendors (IDFV), and your device's advertising ID (IDFA on iOS, only if you allow tracking; GAID on Android, unless you delete it).
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Approximate location: country, region or city inferred from your IP address. We do not collect precise GPS location.
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Gameplay and usage data: levels played, progress, session length, settings, achievements, and how you use features such as the store and rewarded ads.
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Purchase records: the item bought, price, currency, date and transaction ID, as confirmed by Apple or Google. We never receive your full payment card details.
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Crash and performance data: crash logs, error reports and performance measurements.
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Advertising data: which ads were shown, whether they were watched or clicked, and rewards delivered.
2.3 Information collected on our website
Pages you visit, your browser and device type, the referring page, and cookie data, as described in our Cookie Policy.
2.4 Information from partners
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Apple and Google: purchase confirmations, and your Game Center or Google Play Games player ID if you use them to save progress or show achievements.
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Advertising and measurement partners: information about ad performance and whether an ad led to an install.
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Social platforms: information you make public when you interact with our pages, under those platforms' settings.
What we do not collect. Our games do not ask for or collect your contacts, photos, microphone, camera, precise location, or government ID numbers.
3. How We Use Information
We use the information above to:
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Run the games: load the game, save and restore progress, deliver Virtual Items and restore purchases.
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Improve the games: understand which levels and features players use, balance difficulty and the in-game economy, and plan updates.
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Fix problems: find and fix crashes, bugs and performance issues.
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Show ads: show ads, including optional rewarded ads, deliver ad rewards, limit how often you see an ad, and measure ad performance. Ads are personalized only where you have allowed it (Section 6).
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Keep the game fair and safe: detect and prevent cheating, fraud, fake ad activity and abuse, and enforce our Terms of Service.
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Talk with you: answer support requests and, if you sign up, send news about our games. Every email includes an unsubscribe link.
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Run our community: moderate our Discord server and social pages.
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Meet legal duties: keep records required for tax and accounting, respond to lawful requests, and protect our rights.
We do not use your information to make decisions that have legal or similarly significant effects on you based solely on automated processing.
4. Legal bases (EEA, UK and Switzerland)
If you are in the European Economic Area, the United Kingdom or Switzerland, we rely on these legal bases:
Providing the games, saving progress and delivering purchases, under our Terms of Service
Performance of a contract
Personalized advertising, non-essential cookies and marketing emails. You can withdraw consent at any time.
Consent
Analytics, fixing crashes, non-personalized ads, preventing cheating and fraud, and securing the Services, balanced against your rights
Legitimate interests
Keeping tax and accounting records and responding to lawful requests
Legal obligation
When we rely on it
Legal basis
5. How we share information
We do not sell your personal information for money. We share it only as described below.
Service providers and partners. These companies help us run the Services. Each handles information under its own privacy policy and, where it acts for us, under contract.
Google Firebase (Analytics, Crashlytics)
Game analytics and crash reporting
Unity Ads and Unity LevelPlay (Unity Technologies)
Serving and measuring ads, including rewarded ads, and choosing which ad network serves each ad (mediation)
Ad networks that serve ads through LevelPlay mediation
Competing to fill our ad requests, serving and measuring ads
We will list each network here, with a link to its policy, before it serves ads in our games
Apple and Google
App distribution, payments, Game Center, iCloud and Google Play Games saves
Our email service provider
Sending game news to people who sign up
Linked in each email
Their privacy policy
What they do for us
Partner
Advertising. Ad partners receive device and advertising identifiers, IP address and ad interaction data so they can show and measure ads. Where you allow it, they may use this to show ads based on your interests. Under some U.S. state laws, this may count as "selling" or "sharing" personal information for targeted advertising. You can opt out as described in Sections 6 and 11.
Legal and safety reasons. We may disclose information if required by law, court order or other legal process, or to protect the rights, safety and property of players, Electrify or others.
Business transfers. If Electrify is involved in a merger, acquisition, financing or sale of assets, information may be transferred as part of that deal. The new owner will remain bound by this policy or will tell you about any change.
With your consent. We may share information for other purposes when you ask or agree to it.
We may also share aggregated or de-identified information that cannot reasonably identify you, such as total player counts.
(Use "Information you give us", "Information collected automatically when you play", "Information collected on our website" and "Information from partners" as small subheadings. Bold the lead-in words, e.g. "Device information:", "Run the games:", "Service providers and partners.", "Advertising.")
6. Your advertising choices
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iPhone and iPad. We show Apple's App Tracking Transparency prompt before your IDFA is used to track you across other companies' apps and websites. If you choose Ask App Not to Track, you will still see ads, but they will be less personalized. You can change this in Settings → Privacy & Security → Tracking.
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Android. You can delete or reset your advertising ID in Settings → Google → Ads (or Settings → Privacy → Ads).
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EEA, UK and Switzerland. Where required, our games show a consent form before personalized ads are served. You can change your choice from the game's settings.
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Rewarded ads are optional. Choosing not to watch them never stops you from playing.
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Industry tools. Your Ad Choices https://optout.aboutads.info, the NAI opt-out https://optout.networkadvertising.org, Your Online Choices https://www.youronlinechoices.eu (EU and UK) and Google My Ad Center https://myadcenter.google.com.
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Website. Use the Cookie Settings link in our website footer. We honor Global Privacy Control signals where the law requires. See our Cookie Policy.
7. Children's privacy
Our games are not directed to children under 13, and we do not knowingly collect personal information from children under 13 (or the higher minimum age where you live, such as 16 in some EEA countries). If we learn that we have collected personal information from a child under that age, we will delete it. If you are a parent or guardian and believe your child has given us personal information, contact us at hello@electrifyentertainment.com with the subject line "Child Privacy" and we will help.
If you are under 18, please get a parent's or guardian's permission before using the Services or making purchases.
8. How long we keep information
We keep personal information only as long as we need it for the purposes in this policy, then delete or de-identify it.
Up to 14 months
Game analytics data (Firebase)
About 90 days
Crash reports (Crashlytics)
Up to 3 years after the issue is closed
Support emails and privacy requests
Until you unsubscribe
Email sign-up list
As long as tax and accounting law requires, usually up to 7 years
Purchase and tax records
How long we keep it
Information
Advertising partners keep data under their own retention policies, linked in Section 5. Game progress saved to Game Center, iCloud or Google Play Games is controlled by your Apple or Google account.
9. Security
We use reasonable administrative, technical and physical safeguards to protect personal information, such as encrypted connections, access limited to the people who need it, and two-factor sign-in on our business accounts. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. If a data breach affects you, we will notify you as the law requires.
10. International transfers
Electrify is based in the United States, and our partners may process information in the United States and other countries. Those countries may have different data protection laws than where you live. When we or our partners transfer personal information from the EEA, UK or Switzerland, we rely on recognized safeguards, such as the European Commission's Standard Contractual Clauses or the EU–U.S. Data Privacy Framework where a partner is certified.
11. Your privacy rights
11.1 Depending on where you live, you may have the right to:
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Know and access the personal information we hold about you, and get a copy in a portable format;
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Correct inaccurate information;
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Delete your personal information;
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Opt out of targeted advertising and of the "sale" or "sharing" of personal information, as those terms are defined by law;
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Withdraw consent where we rely on it, without affecting earlier processing;
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Object to or restrict certain processing (EEA, UK and Switzerland);
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Appeal if we decline your request; and
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Complain to your local data protection authority (EEA, UK and Switzerland).
11.2 We will not discriminate against you for using these rights.
How to make a request. Email hello@electrifyentertainment.com with the subject line "Privacy Request." Tell us which right you want to use, which game you play, and your device type. Our games do not require an account, so to help us find your data, include the player or support ID shown in the game's settings, if there is one. We may ask for more information to verify your request. You may use an authorized agent, who must show us your written permission.
Our response. We respond within 45 days, or within one month in the EEA, UK and Switzerland. If we need more time, we will tell you why.
Appeals. If we decline your request, you can appeal by replying with the subject line "Privacy Appeal." We will respond within 60 days. If you are still not satisfied, you may contact your state attorney general.
Deleting game data on your device. Deleting the game removes data stored on your device. Progress saved to Game Center, iCloud or Google Play Games is managed through your Apple or Google account settings.
12. Notice for U.S. residents
Residents of California, Texas and other U.S. states with privacy laws have the rights in Section 11. In the past 12 months, we have collected the following categories of personal information:
Service providers; ad partners
Yes, advertising IDs and IP address, where you allow personalized ads
Identifiers
Email address, IP address, advertising ID, app instance ID
Service providers
No
Commercial information
Purchase records of Virtual Items
Service providers; ad partners
Yes, ad interactions, where you allow personalized ads
Internet or app activity
Gameplay, feature use, ad interactions, website visits
ervice providers; ad partners
Yes, where you allow personalized ads
Approximate location
Country or region from IP address
Ad partners
Yes, where you allow personalized ads
Inferences
Likely interest in game-related ads
Category
Examples
Disclosed to
Sold or shared for targeted ads?
We collect this information from you, your device, and the partners listed in Section 5, for the purposes in Section 3. We do not knowingly sell or share the personal information of anyone under 16. We do not collect sensitive personal information as defined by law. To opt out of the sale or sharing of your information for targeted advertising, use the choices in Section 6 or email us with the subject line "Do Not Sell or Share."
13. Third-party links and services
Our Services link to sites and services we do not control, such as the App Store, Google Play, Discord, YouTube, Instagram and TikTok. Their privacy practices are governed by their own policies, and we encourage you to read them.
14. Changes to this policy
We may update this Privacy Policy as our games, partners or the law change. We will change the "Last updated" date above, and for material changes we will give notice in the game, on our website or by email before they take effect.
15. Contact us
Questions, requests or complaints about privacy:
Electrify Entertainment LLC
539 W Commerce Street #4518
Dallas, Texas 75208, United States
hello@electrifyentertainment.com
(Use "On our website", "In our games" and "Industry opt-out tools" as small subheadings, and bold the lead-in words such as "Cookie banner.", "Personalized ads.", "Children." and "Global Privacy Control and Do Not Track.")